Inside our labs
Our Innovation Centre is home to a network of laboratories that formulate and test our award-winning beauty products.
The biggest of these labs masterminds our make-up, skincare and fragrance collections, where we ensure that all products are at the forefront of the latest trends and customer insight, gathered in our very own Insights Lab.

The Colour Lab
The largest of our labs with 23 people working to develop around 250 new make-up products every year.
The Face and Body Lab
It's smaller than the Colour Lab, but they produce equally outstanding results. This team invent more than sixty new products every year.
Caring for customers’ skin from head to toe is their priority. From award-winning products in our ANEW range, to superior facial skincare from Avon True, through to Avon Care and Senses bath and body products, and right down to the toes with Footworks - this team develop them all.


The Fragrance Lab
The best smelling room in the building! This team design, perfect and produce an average of 250 fine fragrance products, fifty home fragrance products, and 300 fragrance sampling tools a year.
The Insights Lab
This lab is brimming with inspiration. It focuses on all beauty categories, including make-up, skincare, body care, hair care and fragrance and helps us create and deliver new, innovative solutions to solve the most complex customer challenges using insights to enhance and refine products. The Product & Consumer Research Centre (PCRC) is an integral part of the lab - the team uses both qualitative and quantitative approaches to uncover consumer insights, tensions and unmet needs. These insights influence new colours, scents and textures, as well as the cutting-edge technology that underpins our products.
