We Are Avon: Veronica Gayapanao Reyes

“In the midst of every crisis lies great opportunity. For me this was Avon.”

We Are Avon: Veronica Gayapanao Reyes

Digital Top Representative, Philippines

Veronica Gayapanao Reyes from the Philippines is one of our top Representatives and we’re delighted to share her story about overcoming crisis, embracing digital and having a forward thinking mentality.

When did you join Avon?

I was working as a Virtual Assistant when the COVID-19 pandemic struck. Though working from home was familiar to me, it didn’t help me overcome the crisis. My clients’ businesses were also affected by the pandemic. I’m a mother of two and had been struggling since the start of the pandemic to find a new project.

I told myself why not try to sell something online? After all, I have my cell phone, internet and laptop. My Mom gave me some ideas and one of them was selling Avon products. Avon was not new to me, as my mom has been a Sales Leader since I was a kid, so I thought ‘why not?’

Looking at the situation as an advantage, I started to learn how to sell on Lazada* [local e-commerce platform], watching YouTube tutorials. My first Avon order was built in no time and the number of orders became higher with every brochure.

Since July 2020, I never went back to having a regular job as now I have my own beauty business now.

What’s your favourite thing about working with Avon?

I have a few! High quality products, having the great tools and samples that I can offer to my customers and programmes that support my business and recognise our work.

In particular, I love the loyalty programme “Avon Rewards” because it gives me the motivation to reach my goal to earn more.

What’s your top tip for other beauty entrepreneurs?

Be honest and credible, always be accommodating and ready to assist your customers anytime. I am happy when I see my customers leaving positive reviews because they are satisfied with my quick answers and explanations of the products when they have queries.

What accomplishment are you most proud of?

When I bought my brand new car because of my Avon business.

What are your plans for the future?

My plan is to become my mother’s Avon business successor. So right now, I’m learning from my mom while also finding my own style of managing my business.

What is your favourite Avon product?

ANEW Renewal Activating Serum

I tried it myself and I was surprised because it’s lightweight and my skin absorbed it right away, unlike other products.