Barbie’s back, baby! Apr 5, 2023

Barbie’s back, baby! Five tricks for perfect pink look

By Holly Roberts, Avon UK Make-up Manager and professional make-up artist

With Barbie coming to the big screen in 2023, we’re expecting to see pink EVERYWHERE as we all step into the Dreamhouse! The Barbiecore look is nostalgic for many of us but it’s also big on the runways. We saw Simone Rocha and Alice + Olivia going pink and with Barbie’s live-action film set to storm the box office, there’s no better time to embrace pink in all its glory, especially since Pantone named Viva Magenta as its 2023 colour of the year too.

Create a statement with bold hues, go full-on monochrome, swipe across the apples of your cheeks, or try a bold lip – however you choose to embrace pink, we’ve got you covered with our high performance make-up at irresistible prices.

Here are my five favourite top tricks to create a perfect pink look:

1. Go dramatic with a statement eye. Our Next Level Palette allows you to create a base with the more subtle shades and add impact with bright tones across the lid of in the inner corner of your eye for a pop of colour.

2. Pink eyes are a perfect partner for a dramatic eyeliner. Take your look further with the versatile 2-in-1 Dramatic Duo Eyeliner and try a sharp winged liner or smoke it out. Either way, don’t forget a coat or two of Lash Genius mascara is Blackest Black.

3. Hydramatic Lipstick in Hydra Pink is the perfect shade for a Barbie look – well, in fact, any look. It provides a beautifully matte finish and gives your lips the moisture they crave. Try it on your cheeks too, your skin will love its moisturizing properties and we all love multi-tasking beauty.

4. If you want to go super dramatic, coat your lips with Sassy Fuchsia, a new shade of Ultra Colour Lip Paint for Spring 2023. If I got for a really bold lip, I keep eyes simple with a statement black eyeliner and mascara.

5. Don’t forget the finishing touches. “Have fun with bold pink nails. You could even create a statement two-tone look with She’s Glam and She’s Wild from our Viva La Pink collection.

Whatever pink look you create, you’ll need a good base. Using ANEW Renewal Power Serum with award-winning Protinol™ Technology, you’ll see 7 skin benefits in just 7 days*. 

At Avon we’re all about self-expression so there are no rules. Whatever you choose, rock it and have fun! After all, what’s make-up all about if it’s not fun!?

* Based on those that expressed an opinion in a consumer perception study.