Our Breast Cancer Promise

Empowering women and girls around the world to know the signs, the risks and how to take action when it comes to breast health

Since 1992, we've helped educate and empower millions of women by providing them with the essential understanding of breast health signs, risks, and proactive measures.

Over the last 30 years, we’ve donated more than US$951 million to breast cancer causes across the world, educating 180 million people about the issue and funding breast screening for 20 million women and we’re not stopping there!

Through educational programs and impactful collaborations with NGOs, we aspire to create a future where every woman has access to the critical information and support needed, envisioning a world where breast health is universally recognised, valued, and protected.

Feel the Boob Love: It’s Self-Care that could save your life

It’s time to embrace some self-care that could quite literally save your life, because just like our beauty rituals, our breasts deserve attention!

Knowing that early detection can save lives, we’re on a mission to empower you to make boob love part of your self-care routine.

Together, we’ll arm ourselves with knowledge, courage and the power to protect our well-being. Visit our Boob Portal below, and let’s do this! Because our health is worth every ounce of ‘Boob Love’ we can give.

Hear from Sarah Priestly, Lead packaging designer at Avon and breast cancer survivor as she shares her story of resilience, empowerment and the importance of knowing  the signs and symptoms of breast cancer: