Beauty and innovation

Your beauty is your choice

The power of beauty cannot be underestimated. It’s not frivolous or vain, for many it is key to building confidence, self-belief, and being the best version of yourself. Beauty is about expressing your individuality, making your own rules and living life on your own terms. 

There are no standards to follow, you choose what’s beautiful. That’s why we work hard to ensure that you have access to a range of products that suit every choice of beauty. 

We‘re passionate about keeping you at the forefront of beauty, creating products that embrace the hottest trends and cutting-edge technology, alongside everyday essentials that will be the staples of your beauty kit.
 

We believe in beauty democracy: inclusive beauty that is open to all.

Our Innovation Centre

Our team of talented scientists, engineers and specialists consistently pair beauty with scientific innovation, through world-renowned brands and pioneering products, masterminded at our  Innovation Centre.

Take a peek inside the labs, where the magic happens, and hear from our experts.

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Our brands

Our award-winning beauty brands span make-up, skincare, fragrance, personal care, and hair care, as well as beauty +, for your fashion and home needs. 

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Our latest products

Get the lowdown on the latest beauty innovation coming soon. 

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Future of Beauty report

We publish an annual report that offers a probing look at the factors shaping the world of cosmetics, and thought-provoking insights on the future of beauty. 
 
Our latest report looks into the impact of menopause and perimenopause and why we all need to start talking about it more.

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For the latest trends and beauty insights from our experts, check-out our innovation blog.

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