Protinol™
In 2020, we revolutionised skincare with the launch of Protinol™, an innovative ingredient designed to restore your skin’s natural collagen balance.
A game-changing ingredient
The magic of Protinol™ works by boosting the production of both collagen I and collagen III, the two key types of collagen responsible for firm, plump, and youthful-looking skin.
Its dual-action approach helps to visibly smooth fine lines, improve elasticity, and enhance skin radiance.
Making award-winning skincare technology accessible
Since its debut, Protinol™ has been incorporated into several of our best-selling products, including the iconic ANEW Renewal Power Serum, ANEW Ultimate Day and Night Creams, and ANEW Platinum range, making advanced skincare accessible for all.
The legal bit...
Protinol™ is protected by patents in Argentina, Belgium, Brazil, Canada, China, France, Germany, Hong Kong, Italy, Japan, Mexico, Netherlands, Poland, Spain, Sweden, Switzerland, Taiwan, Turkey, UK, USA.
Protinol™ is Registered as a trademark in Albania, Algeria, Argentina, Armenia, Belarus, Bosnia and Herzegovina, Brazil, Chile, Colombia, Costa Rica, Ecuador, European Union, Georgia, Guatemala, Kazakhstan, Kyrgyzstan, Malaysia, Mexico, Moldova, Montenegro, Morocco, Oman, Panama, Paraguay, Peru, Russia, Serbia, Taiwan, Türkiye, UK, Ukraine, Uruguay.
