Global New | Jul 18, 2019

Avon declares support for United Nations Women’s Empowerment Principles

United Nations Women’s Empowerment Principles

CEO Jan Zijderveld and Avon General Managers across the world pledge Avon’s unwavering support for the United Nations (UN) Women’s Empowerment Principles

Avon leaders have written to the UN to declare support for the Women’s Empowerment Principles (WEPs), which encourages organisations to take decisive action towards gender equality. The WEPs list steps that organisations can take to empower women and promote gender equality in the workplace, marketplace and community, and around the world, emphasising the need for corporate action.

Avon has been championing and supporting women for more than 130 years and is ahead of the curve on female empowerment. Earlier this year Avon launched stand4her – its plan which aims to positively impact the lives of women around the world. It is a promise to the women who work for Avon, who work with Avon, who work in Avon’s supply chain, and to our customers, to create a better world for women.

Avon’s founder was a pioneer of women’s empowerment, long before women’s rights were widely recognised. Today the business continues to champion women worldwide and this year it has launched the Avon Academy, a new, on-demand training programme for Representatives. As one of the world’s biggest female training programmes, it will provide over 500,000 Representatives per month with online and face-to-face learning, helping them to earn more. Avon’s estimated investment in this programme for 2019 is $14 million.

The business is committed to establishing and challenging the barriers that hold women back from reaching their full potential in all areas of their lives. In November 2018, Avon announced its support for the UN Standards of Conduct for Business to tackle discrimination against lesbian, gay, bi, trans and intersex (LGBTI) people, as part of its commitment to diversity and inclusion. In March this year, Avon UK became the first beauty brand to sign up to charity Changing Faces’ pledge to feature people with visible differences in more campaigns. These are just a few examples of the many ways in which Avon is championing women today.

"Equal treatment of women and men is not just the right thing to do – it is also good for business. The full participation of women in our enterprises and in the larger community makes sound business sense now and in the future. A broad concept of sustainability and corporate responsibility that embraces women’s empowerment as a key goal will benefit us all. We encourage business leaders to join us and use the Principles as guidance for actions that we can all take in the workplace, marketplace and community to empower women and benefit our companies and societies.”

Jan Zijderveld, CEO

Learn more about the WEPs here.