About us
More than a beauty company, we're a global movement for women embracing their power
For 140 years, Avon has stood for more than beauty.
We’ve stood for women: their choices, their confidence and their power to shape the world around them. Because when women thrive, everyone benefits.
Built on human connection, our global community of Representatives brings beauty to life person‑to‑person, heart‑to‑heart. From conversations that build confidence to products backed by serious science, we make high‑performance beauty accessible, whether you shop with a Rep, online or in store.
For us, beauty isn’t about conforming to a standard – it’s a tool for self-expression, a daily act of self-respect, a ritual that says I matter.
This is beauty with purpose. Community with impact. And progress that never stands still.
Discover the Avon way.
Our story
We were founded to provide an opportunity for women to earn and learn, giving our community of Beauty Advisers economic freedom to shape their own futures. We still carry this spirit with us today.
A network of beauty advisers
Our independent Representatives do what they love and love what they do. They’re trendsetters and business creators. They provide millions of customers worldwide with trusted, personal beauty advice and products to help them express their individuality.
Decades of beautiful innovation
We’re passionate about keeping you ahead in the world of beauty by creating products that use cutting-edge technology and embrace the hottest trends, and of course not forgetting the timeless essentials that are staples in your beauty kit.
A better world for women
Our core purpose is to create a better world for women, which is a better world for all. We do this through our business model, through our support for the causes that matter most to women, and through our efforts to make sure we improve our impact on people and planet.
Kristof Neirynck, CEO of Avon
Kristof Neirynck is responsible for Avon outside of Latin America, and for the oversight of our brand globally.